Design Your Village: How to Create a Global "Virtual Village around Your Idea

Discover the "Secret Sauce" of Successful Professionals, Authors, and Experts that Will Allow You to "Design Your Village" So People Come for a Visit, Decide to Stay, and Tell Their Friends All about You!

W hat would it mean to you if, over the next 90 days, you could design and build an online community of hundreds, maybe thousands, of people who eagerly read, watch, or listen to everything you say? (Check all that apply.)

I could work less and make more money, so I can enjoy more leisure and time with my family.

Please read everything below, because you will learn what is the "secret sauce" that sets apart successful professionals, authors, and business people. Just as a restaurant can become successful for serving, say, a salad with a special "house dressing" that makes them special and unique and worth talking about, so you too can develop your own "secret sauce" that will set you apart.

Just a few years ago, you could never even create this kind of "secret sauce." The ingredients were not even available!

Now, however, once you know what goes into a "secret sauce," you can use those ingredients to create something very special.

You will know how to b uild a dynamic online community where people want to join, want to participate and want to tell their friends about. That’s what it will take for you to see those dreams you mentioned above come true.

An online community with members who learn to know, like and trust you AND each other and are ready to cooperate and collaborate to create something you and they can be proud of.

You probably guessed it already: the "secret sauce" has to do with the Internet.

Michael Cader, editor of Publisher's Marketplace and Publisher's Lunch, caught the vision of what the Internet could do for authors and publishers (but it holds true for any expert). Here's what he said three years ago:

"If publishers had sat down 10 years ago and tried to figure out something that could connect them to their customers , share their information, allow them to develop deep, targeted, meaningful, individual relationships , and sell product with less friction all at the same time, they couldn't have invented anything better than the Internet , which as a reading medium has given rise to an epistolary culture that we never could have imagined. …

"The Internet was designed for us [publishers and authors]. We couldn't have made something any better, and I think precious few publishers have taken aggressive advantage of all the ways in which a good Internet strategy can spread the word about their products, bring them closer to their customers, and help them drive sales . Retailers tell us all the time, people find out what they want to read online. Every publisher [I would add, author] should be thinking of their digital strategy as really beginning with the Internet , and branching out from there."

Michael Cader spoke these words just before what we call Web 2.0 hit. If anything, his words are truer today than they were two years ago.

And his words are as true for professionals, entrepreneurs, and business owners as they are for authors and publishers.

And now there's something we’ve needed that wasn’t available until recently--unless you were a big company and had big bucks to spend on a custom solution.

Now there are even software products, some of them free, that provide us with the perfect infrastructure we need to design a "virtual village" so when we invite people, they come, they get involved, and they stay!

Now the challenge is, with so many people building their own online communities, how can you build yours so people come visit, value what they find, and decide to stay and actively participate?

There's so much NOISE out there--everyone chattering in all these venues--that the big issue becomes simply: BEING SEEN and BEING HEARD.

This term used to mean, "how many people you have the potential to reach." As in, how many people receive your emails, how many people listen to your podcast or radio show or read your blog.

But now, we need to redefine "platform." It's not so much how many people you might reach, but how many people actually SEE and HEAR you.

Design Your Village, Build Your Online Community So They Come--and Stay

Starting on June 11, Russell Cox, Diane Eble, and Bonnie Dubrow will be co-teaching a course on how to design your village and build your online community. It will be a hands-on, workshop type class in which we will help you:

Taking this program will allow you to learn our strategies and build a Vibrant Virtual Village of your own, with coaching from your three instructors.

You will also get the benefit of listening to how the other students are formulating their strategies and building their online communities, which will give you further ideas and actionable steps.

In fact, your participation in this class will allow you to learn experientially exactly what we're teaching you! You'll "learn by doing" by becoming a member of a community similar to the kind you may well want to create yourself.

· which software platform will give you the best infrastructure for the type of village you want to create (all of it free, by the way).

· how to build your online community so your members know why they’ve come and what to do while they’re there (you'll lead them to your desired business outcome).

· how to get members so engaged that they decide to stay much longer than you would have dreamed possible.

· how to get visitors excited so that they tell their friends about it—they'll be the ones to "sell"you!

After the 5 weeks of instruction, there will be two post classes in which you'll be able to present the design of your Virtual Village and the progress you’ve made in building it. You’ll get encouragement, support, and suggestions to help you complete, or if you already have an online community, upgrade the construction and invite people to come visit. Once people become members, you’ll know what to do to engage them so they decide to stick around and participate in the exciting discussions, even collaborate on community projects.

If you’d like to hear for yourself what you’ll be learning, listen to the Preview Call Russell, Diane and Bonnie did on May 28 for this "Design Your Village" class. You can listen to the Preview Call by clicking on the player buttons on the left-hand sidebar. The call was in two parts.

To put it into perspective, if you were to hire Russell, Diane, or Bonnie for even 1 hour of their time, it would be at least $175.

In this class, you get more than 10 hours of their combined time for a fraction of what it would cost for any one of them.

Plus, you get added one-on-one coaching with Russell, to make sure you understand everything and know how to apply it to your own situation.

Plus, you get to interact with all three insructions AND the other participants through the community platform you'll be learnng how to use by doing.

So, although the value will be close to $5500, you won't have to pay nearly that.

In fact, the cost of this 5-week course (plus pre-class, post-class, and extra bonus calls) is only $495.

And it's an investment in yourself and your Vibrant Virtual Village that will be returned to you, we assure you. (Assuming you do the work, of course. Nothing happens until you take action.)

We’re offered a special discount, one that, we assure you, will never be repeated.

So if you want to Design Your Village, so that you can be well seen, well heard, and well paid because you’ve built such a dynamic online community, sign up now.

Summary of What You'll Get in This 5-week class:

Russell Cox is an entrepreneur, author, and business coach whose specialty is audience development and community design. His clients include CollectiveX, a community-building platform that many corporations and authors are using, and Yaktivate, the large podcasting network with whom Jessica Simpson is starting a podcast. Russell's interactive mode of teaching, in which students interact with the trainers and the other students, is the closest thing you can get to actually being part of a physical class. (Only it's cheaper and more convenient, and connects you with people all over the country and even the planet!) Russell also founded "The Author's Village," a community of authors who want to be "well heard and well paid."

Diane Eble is an author, copywriter, and publishing coach/consultant who will add "for the author" perspectives to the classes through her own participation and class notes submitted that target class content specifically to authors wanting to establish their Internet brand, develop their audience, and create communities around their ideas.

BonnieDubrow ("The Energizer Bonnie") is an Information Marketing and Business Development Specialist at Marketing to Your World. Bonnie helps professionals and entrepreneurs overcome Marketing Resistance Syndrome and learn new ways to promote themselves and their business with the resources they have. She also helps them convert their expertise into information products, then market them for visibility, credibility, and profitability. She helps you become the right person to craft and deliver the right message to the right people at the right time in the right way. “Whether you’re doing business around the corner or around the globe, it’s time to take your message to YOUR World!”